More Opinion by The Springboard
Bringing back American manufacturing is critical to American society in more ways than just economic ones. In order for America to succeed it needs the ability to make things, not only for the stability and good jobs it provides, but for national security as well.
Tuesday, October 15, 2024
I'm Just Going to Stick with What I Know, Thank You Very Much: It's Columbus Day
Wednesday, May 22, 2024
Did HubPages Shadow Ban Me?
Saturday, October 7, 2023
MyPillow's Fall is Leaving Us a Tell
What do they (liberals) always say about businesspeople? They put profits before all else and leave the regular folks behind in the process.
Was it not so long ago that republicans and conservatives were bashed by the left for bringing pain to Anheuser-Busch for its stance on the Dylan Mulvaney issue and support of LGBTQ+ issues? After all, according to the left, the makers of Bud Light simply had an opinion, and they were entitled to it.
Enter Mike Lindell who also has an opinion. But of course his opinion, albeit a controversial one (but so was the Dylan Mulvaney opinion from the right) did not and does not align with what the left thinks. His kind of opinion is not allowed and therefore he must be destroyed.
As a result, enduring ongoing legal battles that have wiped his bank accounts clean and destroyed his company as voting machine companies sue him for defamation and many retailers have opted to remove his products from their shelves, the left is rejoicing.
This is what you get, they say.
In a way I agree with the sentiment. I have said often that businesses can have an opinion, and surely their leaders can as well, but that mixing their opinions with their business presence is generally a bad idea. Granted, Hobby Lobby and Chick-Fil-A proved to be exceptions to that rule.
In business the only goal is to make a profit and sell your products, and because certain opinions alienate some customers and potentially threaten one's ability to do that, you probably should just keep quiet.
At the same time, one thing Mike Lindell has been very vocal about is his convictions regarding the matter he is fighting so hard for. He's held his position and held firm in his pursuit of it without regard to profits and even his own riches.
He has put what he believes in ahead of profits.
Shouldn't the left, so hateful of the rich, rejoice in that over the potential devastation of his business and wealth? You don't have to agree with what he says or what he is fighting for. But if you are going to make the statement that a business is entitled to say what it wants and shouldn't be punished when they say things the left agrees with, on the basis of "free speech" as it applies to them, and "doing the right thing" as it aligns with their position, shouldn't the same concept apply even if what is being said is opposite of their side's position?
This is where the double standard always comes in to rear its ugly head. This is where the tell comes from.
Beyond that, doesn't the business who decides to pull a product from shelves also engage themselves in politics when they decide to do that? And why are their "statements" not challenged as well at some level?
Let's think about what may have happened had retailers decided to pull Bud Light from the shelves after the controversy over Dylan Mulvaney took hold? How would the left have reacted to that decision? Would they have said of the businesses who refused to sell the AB product, "Their business, their decision, get over it," like they did when AB decided to double down on their position over the infamous beer can?
Not hardly. Because again, this way of thinking only applies if the reason behind the decision is in lockstep with what they think is right.
The question in a case like the MyPillow one is, why would anyone perhaps not question, just a little bit, what the real motivation is if you are willing to destroy your business and keep on with what you are fighting for?
Beyond that, how does what Mike Lindell is doing align with the left's unrelenting stance that rich people only care about the money and will exploit everything and everyone in order to simply make a profit?
Clearly, he's not doing that.
Regardless of whether or not I agree with Lindell, or even admire his stance, I still stand by my thought that mixing business and politics is a recipe for disaster and should be avoided. But I also think that when it comes to "the response," it should not always be a sort of one-sided one. Because particularly when it comes to product yanks, it tends to happen to conservative leaning opinions as opposed to liberal ones.
If it is good for the goose, it is good for the gander.
Some businesses have a different kind of reach, such as Hobby Lobby and Chick-Fil-A, where they have standalone buildings in which to sell their products. MyPillow relied mostly on mail order or the retail stores that carried his wares. It's harder to get your products out if the stores won't carry them or TV stations won't even air your commercials.
The problem I have with all of this is that so often the left gets its way, and they are happy about that, but get fit to be tied if the tide turns against them for the very same reasons they win on their side.
Take the Washington Redskins or Aunt Jemimah pancake syrup. The indian figure on Land O' Lakes products or Uncle Ben's rice. Clearly all evidence of a cancel culture the right does not embrace that the left does. And yet, while the left will cry foul if anyone is against their cancellations, they are perfectly fine if something aligning with the right is cancelled.
I think as a people and as a society, we need to decide what we want. And more importantly, to decide why we want it? Is it to get our way and simply have our say? Or is it because we truly believe in the underlying fundamental basis for shutting down anything.
Because the same woes facing Elon Musk's X could also be an example. Does X experience issues because of the business itself and what it offers? Or is it affected only because the views of the guy who owns it leans conservative in his views?
Ultimately, we're not going to stop businesses or business leaders from having opinions. It's still a free country and these people and businesses are entitled to exercise their constitutional rights just as much as anyone. But when it comes to the products they sell? I think it should be left up to the buying public to also support or not support something. If the decision had been made to pull MyPillow from the shelves because the consumer decided to let the products collect dust on the shelves, that's one thing. But taking away the choice of the consumer to send their own message is wrong. Just like in the case of the Bud Light controversy, the opinion of the consumer was clear. Bud Light beer stayed on the shelves while competing brands flew off them.
Yet no one pulled Bud Light entirely to avoid any potential backlash for carrying the product despite the clear opinion of the buying public. And that's the very reason MyPillow was pulled. The retailers did not want to be associated with the opinion of the brand. But again, this decision sides with the left and once again leaves conservative opinion behind.
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Monday, April 24, 2023
Is Alissa Heinersheid Out, or Is She Over Bud Light Marketing Controversy?
Or maybe it was something the left has been doing long before Clinton's now famous response to what was a rather simple question. They say things that sound like the same thing but aren't exactly necessarily the same thing.
What Anheuser-Busch InBev said is that she simply took a "leave of absence."
One thing the left, and particularly the woke and cancel culture people, hate to do is admit defeat. They very strongly don't want to be wrong.
It depends on what "is" is.
Whether or not company officials say she was fired or not to me doesn't matter. As I have said before, business is about dollars and cents. Not politics—even if many corporate America executive boards and leadership now seemed to have tapped into woke people to lead them.
They chose to allow a bad idea to hit the airwaves thinking they were being inclusive and thinking that woke culture is "the new next best thing," and they thought that consumers would rejoice when they saw transgender influencer Dylan Mulvaney on their beer cans.
Because woke people, besides being misinformed about their own cause and popularity, and despite the feeling of power they think they have, are simply out of touch with reality. Consumers are having had enough of it and they sent a clear message to Anheuser-Busch InBev about it. They don't want to just come right out and say they were wrong.
So, they didn't fire the person behind the marketing idea gone wrong. She's just on a leave of absense. Okay. Whatever.
Meanwhile, Todd Allen, who is the vice president of global marketing for Budweiser takes her place, and other changes to marketing teams and leadership have also been made so that there is more oversight over how marketing campaigns will be conducted and reviewed in the future.
Sounds clear to me that Anheuser-Busch InBev is making these changes because of the Bud Light, Dylan Mulvaney controversy. What else would it be about?
Speaking about transgenderism, I think it is worth noting that the way the media is portraying any backlash on the issue, they say that the right (and republicans in general) are "fixated on transgender issues," with many state governors and legislators introducing bills that they claim infringe on transgender rights.
Wait a minute. Who is fixated?
For several years now I think the truth is that the left has been fixated on it, literally shoving their cause down everyone else's throats and forcing them to "accept this or else." Join our woke movement or be labeled as a racist, homophobe or demagogue.
They don't care what the majority wants. We are not supposed to have our voices heard. We are supposed to just quietly sit back and take it—all of it—and accept whatever their definition of the world is.
Regardless of whether or not Alissa Heinsersheid is out of a job or not I don't think makes a difference, ultimately. At least not in the short term. With this wording of her departure, I think consumers are smarter than the narrative. They want an admission of guilt, and they want the company execs to be honest about what happened and why, and admit they were wrong.
This isn't going to be a moment where consumers, essentially ignored and unappreciated, now simply go back to the stores and start buying Bud Light again. The damage has been done and the little token of a "white flag" being thrown up in a kinda sorta way isn't enough.
Besides, I think consumers need to continue to stand tall against what Bud Light tried to do. If the "moment" is one in which execs simply feel they dodged a little bullet here, the real message will be lost in translation.
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