More Opinion by The Springboard
Bringing back American manufacturing is critical to American society in more ways than just economic ones. In order for America to succeed it needs the ability to make things, not only for the stability and good jobs it provides, but for national security as well.
Wednesday, May 15, 2024
Gunther Eagleman Goes Too Far
Saturday, March 16, 2024
Mike Pence Not Endorsing Trump Doesn't Matter
Thursday, May 4, 2023
Make Sure Bud Light Boycott Really Bites In
Think Hobby Lobby and Chick-Fil-A.
But the Bud Light controversy is sticking, and conservatives across the country are sticking it hard to parent company Anheuser-Busch InBev, not just leaving Bud Light on the shelves and refusing to order the beer in bars and restaurants. They are sticking it to their other brands as well and simply not buying any of the beers made by Anheuser-Busch.
No doubt the pain is being felt. The company is losing billions of dollars in revenue each week and meanwhile, other beers like Miller Lite and Coors Lite are flying off the shelves.
There is even a beer that was launched being monikered Ultra Right, that is being contract brewed somewhere in Northern Illinois, created by Seth Weathers, a former director in Georgia in 2016 who headed up former president Donald Trump's campaign.
It should be noted that it was initially going to be contract brewed by Bent River Brewing, but company president Nick Bowes declined to brew it after he saw what the marketing would be for it. Perhaps conservatives should take note of Bent River as well?
Because again, as I have asked multiple times before, is business about money or politics? And if you want to inject politics into your business plan, maybe that should have an impact on your business? Good or bad mind you. Certainly, Ultra Right would be doing that with their own beer brand. And being marketed as an unwoke beer is certainly a political statement if there ever was one.
By the way, I should point out that Miller Lite and Coors Light are American beers of course. But the company that produces them are no longer American, and while that doesn't necessarily matter in light of the Bud Light controversy, perhaps just keeping that somewhere in the back of the mind is something to think about.
As far as large American breweries go there's Yuengling and the Boston Beer Company to consider. Boston Beer makes Sam Adams. Yuengling says they aren't woke. Boston Beer has not currently taken any position.
As far as the boycott is concerned, I think the message being sent needs to be a clear one. We are tired of this woke crap being shoved down our throats and being forced to submit to it. In other words, we can't just go back to business as usual when it comes to Anheuser-Busch InBev. In order for the message to have long legs it needs to serve as a warning and poster child for any other company who wants to engage in woke politics that their best move would be to cease and desist. Otherwise, businesses wanting to engage in such antics will simply calculate their short-term losses to maintain appeasement for the minority groups wanting to push their politics on everyone else.
In other words, businesses will be allowed to simply have their cake and eat it too.
At least for now it appears that this boycott will have a lasting impact. But it's also way too soon to assert that as a reality. And it's not about necessarily punishing or bringing down a company. It's simply about making it clear that businesses need to know their customers and simply stick to branding and selling products and leave the rest up to advocacy groups to have their say. It's to say that if you decide to cow-toe to minority pressures while alienating your core customers to accomplish it, there will be a price to pay for it.
Even if Anheuser-Busch backtracks and apologizes to save their business, I think conservatives need to say no. It's not enough. Your last move was the final straw. It's what broke the camel's back. We have to determine whether or not the apology is really genuine. We have to know that they really got the message. And other businesses need to be all too aware that if they decide to go the direction Bud Light and Anheuser-Busch did, there's not going to be an easy way out of it.
What's the old saying? You shouldn't have to say sorry to one's you love. Beyond that, sorry doesn't always cut it. And in this case, perhaps it shouldn't.
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Sunday, February 11, 2018
Welcome to the "Quick Shout" Segment
There are already enough sites and blogs out there that intend to deliver news. Here, this blog responds to it. Over the years of my doing this blog that really has not changed.
One of my aims entering 2018, however, was to begin the process of increasing the content here, and make posts quite a bit more frequent. There are several ways I have begun to do this. And one of those ways is the introduction of a new "segment" of the blog I am calling Quick Shout.
As I have increased my participation on Twitter one frustration has always been that sometimes I'd like to have the opportunity to expand more in response to something that has been tweeted. While Twitter has obviously relaxed its character allowances among other things, it still can be rather limited.
Quick Shout allows me to respond directly to a Tweet, or some other thing, do it in a more expanded manner, but still keep it short and sweet.
It is not intended to become the blog. Regular posts will still be written as they were before. It is simply an addition to the blog content presented here. Most of the Quick Shout content will be geared to, and tied to Twitter. Why? Because its a great source for engaging discussions, and even retorts. And it offers a great source of material from which to springboard from and further those discussions in a more detailed, and lengthier fashion.
Why have I decided to incorporate Quick Shouts into the regular blog? To me, it seems one can become bogged down trying to manage too many blogs, and because the nature and general format of this new segment are quite in line with the purpose and intent of The Springboard, it just seems fitting to me to keep it here.
What I'd love to see with it is more engagement from my readers in the form of comments. One area that has been lacking here for whatever reason. The Springboard gets an enormous amount of activity. But for whatever reason has never driven comments.
I think it should be an interesting new area of the blog, and hopefully you'll agree. We'll see where it leads us—and perhaps over time, as most things do, it may even evolve a little bit.